# Nailing Your Virtual Presentation: Tips from Dr. Laura Sicola of Vocal Impact Productions
In today’s startup landscape, pitching to venture capitalists often means presenting over video call platforms such as Zoom. Communicating effectively in this format is crucial, and according to Dr. Laura Sicola of Vocal Impact Productions, it’s not just about what you say, but also how you say it.
## The Importance of Executive Presence on Video Calls
Compared to in-person interactions, conveying the right amount of maturity, confidence, and trustworthiness during a video conference call can be challenging. However, Dr. Laura Sicola has identified three simple steps to help you maximize your executive presence in this setting.
### 1. Get the Right Camera Angle
– Ensure your camera frames you in a way that exudes maturity and authority.
– Adjust the camera position so that you take up the appropriate amount of screen space.
### 2. Create a Flattering and Professional Setting
– Focus on good lighting to make sure your face is well-lit and visible.
– Avoid using virtual backgrounds, as they can appear distracting and amateurish.
### 3. Invest in a Quality Microphone
– It’s important to use an external microphone to ensure better sound quality during your presentation.
– Consider spending around $50 to $150 for a quality microphone to enhance your audio.
## Refining Your Video Conference Pitch
Aside from technical considerations, Dr. Laura Sicola emphasizes the importance of crafting a compelling and authentic pitch. Here are a few tips to refine your video conference pitch:
### Tell the Story Behind Your Statistics
– Balance substance and story in your pitch by providing relevant details and statistics alongside the reasons behind your business undertaking.
### Find Your Authentic “Professional” Self
– Identify and project the aspect of yourself that exudes confidence, authority, and control when pitching to potential investors.
### Stop the Stream of Consciousness
– Avoid speaking in a stream of consciousness, and make use of dramatic pauses strategically to emphasize important points in your pitch.
For additional advice on cultivating executive presence, consider exploring [How to Command a Room: Speak Like a Leader to Build Your Business](https://www.allbusiness.com/how-to-command-a-room).
This brief guide offers insights from Dr. Laura Sicola on enhancing your executive presence in a virtual environment, providing practical techniques to convey maturity, confidence, and trustworthiness during a video conference pitch.