• About Us
  • Contact us
  • Cookie Policy
  • Home
  • Privacy Policy
  • Terms and Conditions
Business Help and Advice
  • Home
  • Business Advice
  • Consultancy
  • Finances
  • HR
  • Marketing
  • Sales
  • Technology
No Result
View All Result
  • Home
  • Business Advice
  • Consultancy
  • Finances
  • HR
  • Marketing
  • Sales
  • Technology
No Result
View All Result
Business Help and Advice
No Result
View All Result
Home Business Advice

Common Errors That Small Businesses Make When Choosing an Exhibition Stand Designer

1 month ago
in Business Advice
Reading Time: 4 mins read
BUSINESS HELP business plan help help writing a business plan small business advice help starting a small business help with marketing marketing advice business startup advice help starting a business help for small business owners small businesses to support online
459
SHARES
1.8k
VIEWS

Hiring the right exhibition stand designer is arguably the most important thing that a company can do when attending a trade fair, as much of the success that they have in attracting and engaging people with their stand comes down to how appealing and engaging the booth that has been designed is.

Although the activities or presentation that the company is running at the stand is important, the design needs to incorporate this and also make the whole affair attractive to passers-by so that they are keen to get involved and see what the brand has to offer.

However, this can be difficult for smaller business that do not have a lot of budget to work with compared to major companies that can afford to pour large amounts of money into choosing the best custom exhibition stand designers around. To give a little bit of guidance in this area, here are the common errors that small businesses make when choosing a stand designer.

The first thing that small businesses do wrong is worry about how they are going to compete with their big competitors, and can spend far too much money and time concerned with how to outdo the companies that have thousands of dollars to spend on creating the most captivating and engaging display at their stand.

These business rivals are likely to be the centre piece of the show anyway, and there is simply no point for small companies to try and outdo them on the same level, as they will likely fail. Instead they are much more likely to enjoy major success by working within their means and competing with rivals on a similar level to them.

This can mean that they aim at producing great, interactive small custom exhibition stands in order to stand out from the other small businesses attending the event. They will therefore have a much bigger chance of standing out positively amongst the crowd in their own category of stand and business size.

When it comes to choosing the designer for custom exhibition stands, this means that bigger is not always better either. Instead of looking for the big companies that can create the largest and most impressive stands, it is perfectly reasonable for businesses with smaller budget to look at less expensive, up and coming designers that offer a high level of creativity and innovation.

It is often creativity and innovation which will attract people to your booth at an event, and these attributes are priceless. Look for design companies that offer these in abundance, regardless of the price tag, and you will be much more likely to get great results, rather than focusing on finding the ‘biggest and best’ design company to help you.

However, another error that is commonly made is only hiring the small exhibition stand designers out of fear that the budget will explode when working with a bigger, more well-known company. However, there are many more established designers of custom exhibition stands that will offer their services to smaller businesses, as long as a budget is clearly defined and possible to work with.

A final error that small businesses make when choosing a stand design company is not asking for recommendations. Really, there is no better guarantee of a great experience than working with a company that an associate has sung the praises of, and this is a short cut to success for any business.

This is a mistake that many new business make in particular – instead of trying to navigate the exhibitions and design market alone, it is often much wiser to ask associates what has worked for their own small business and who helped design their spectacular stand. This will make it so much easier to make an impact, despite lack of experience.

CEI Exhibitions is a world leader in the exhibition design and build industry, with over 15 years’ experience working with major international brands and companies. The strengths of CEI Exhibitions are encapsulated in the creative energy of its designers, the skill of its carpenters and the experience and dedication of its project managers and installation engineers. CEI Exhibitions provides clients with a complete exhibition stand solution, including initial consultation, project management, design and build, logistics, installation and dismantle and storage services. CEI Exhibitions is dedicated to providing an uncompromising quality of service to develop creative solutions that reinforce clients’ brands and communicate effectively with their audiences. To find out more, please visit: http://www.ceiexhibitions.co.uk/

Tags: business advicebusiness helpbusiness plan helpbusiness startup advicehelp for small business ownershelp starting a businesshelp starting a small businesshelp with marketinghelp writing a business planmarketing advicesmall businesses to support onlinestartup advice
Share184Tweet115Share32Pin41
Previous Post

Integrity in Human Resources

Next Post

Getting a Business Loan: A Quick Overview on How to Prepare for the Application Process

Next Post
Business tax file business taxes online tax companies near me business tax return business accounting business accounting software accounting softwares sage for accountants accounting for small business small business accounting best accounting software for small business best small business accounting software business accountant accounting services for small business small business accounting services best accounting softwares

Getting a Business Loan: A Quick Overview on How to Prepare for the Application Process

No Result
View All Result

Recent Posts

  • How to Close Your Pipeline Effectively
  • Accounting Software Minimises Workload And Cuts Business Expenses
  • Affiliate Marketing – Don’t Be Mislead by Clickbank Gravity
  • How to Do Successful Affiliate Marketing
  • Importance of Telecommunication and Career Opportunities

Categories

  • Business Advice
  • Consultancy
  • Finances
  • HR
  • Marketing
  • Sales
  • Technology
  • About Us
  • Contact us
  • Cookie Policy
  • Home
  • Privacy Policy
  • Terms and Conditions

© 2021 businesshelpandadvice.com - We are the premier website for business engaging content, focused on helping business owners and decision-makers launch, build, and expand their businesses.

No Result
View All Result
  • Home
  • Business Advice
  • Consultancy
  • Finances
  • HR
  • Marketing
  • Sales
  • Technology

© 2021 businesshelpandadvice.com - We are the premier website for business engaging content, focused on helping business owners and decision-makers launch, build, and expand their businesses.

This website uses information gathering tools including cookies, and other similar technology. We use cookies to personalize content and ads, to provide social media features and to analyze our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information. Ad and Cookie Policy
Cookie SettingsAccept



Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT